Every visitor to your website is a potential customer. They landed at your site for a reason, they need your product or service. "Web Design" is the first process of converting a visitor to a customer or client. Is the navigation and layout condusive to finding information easily? Is value content provided above the fold? Are testimonials highlighted?
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What good is a well designed website if no one can find it? What can you offer to attract visitors, and how do you let them know you have it? Sturm Media has proven methods of attracting visitors to your website. Our methodology combines SEO (Search Engine Optimization) with blog development, and Internet advertising to drive mega traffic to your website
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A website that attracts thousands of visitors a day is great, but you need a way to follow-up! You can't sell them, if you can't contact them! Does your site have targeted landing pages for strategic campaigns? Is there a compelling reason for visitors to give you their email address? Is there a simple "Call to Action"? Do you have an automated response and lead tracking system in place?
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You want leads that convert to sales, but if they don't, you need an automated process for a long term nuture of your prospects until they're ready to buy. Sturm Media will build a Marketing Automation Plan (MAP) that will layout a complete strategic online customer lifecycle that is built specifically for your organization.
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Website Design
Traffic Generation
Lead Capture
Automatic Response
If you are thinking of building a new website without a solid marketing strategy, DON'T DO IT!
The days of a brochure or business card website are well behind us. Companies that take advantage of a strong eMarketing Strategy that include Social Media, blogs, and advertising will surpass organizations that label such techniques a fad.
We could design and develop beautiful websites for our clients, collect payment and move on to the next project. Although we do design visually stunning websites, that means nothing if you don’t have traffic, and you don’t convert that traffic to a lead.
We wouldn’t be doing our job unless we design and develop a website as an integral part of a complete eMarketing strategy that is focused on acquiring leads, making more sales, increasing margins and maximizing revenue.
We partner with you to create a comprehensive eMarketing strategy for your business. From driving traffic to your website, lead capture, and follow-up, we show you how to maximize your reach, and build your client base.
Here are some interesting statistics that should shed a little light on the importance of Strategic Web Marketing.
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